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. Students who want to become Social Media Influencers. Social media influencers are people who have large audiences of followers on their social media accounts, and they leverage this to influence or persuade this following to buy certain products or services. While it is not necessary to have the skillset of smartphone filmmaking for an influencer, having this skill greatly enhances the quality of work.
2. Students who have a craze for filmmaking and want to understand the concept and acquire required skillsets. International Film Festival is an event exclusive to only films shot with mobile phones to be shown on big screens in a live venue.
3. People who are a craze for travelling. Tourism boards invite social media influencers with all expense covered including travel, food and accommodation in exchange for social media posts.
4. Small and Medium business owners who want to use social media to promote their business.
5. Public Relations personnel who want to ensure publicity to their clients. One of the big headache with the Public Relation people is their clients expect them to bring in media persons to their event and expect it to be covered in the media. While bringing in media to the event may not be a problem but there is no guarantee that the event will be covered. In such cases if the PR personnel are trained to make smartphone films, then they will have something to show to their clients.
6. Teachers, Coaches and Professionals in any field. Coaching worldwide is a multibillion industry. A recent ICF report conducted by PwC suggests that global coaching market value crossed $2,4 billion in 2019 expecting to grow annually by 6% as compared to $2 billion in 2016.
7. People who aspire to be rich and famous. Social media has become a shortcut to become famous. Appearing rich and famous on social media has become its own industry.
8. Housewives who have something to share or teach others.
9. You Tubers who want to hone up their skills.
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